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Results
It was possible to observe an advertising to the right of all people to a
healthy environment, i.e., the right to a healthy environment, as

enshrined in the Colombian Constitution. enshrined in the Political
Constitution of Colombia and, as described, can cause direct damage to
health. direct damage to health; that is why it is necessary to take into
account this is the 21st century and most people nowadays have easy
access to various means of easy access to various means of
communication, using this for the political marketing strategies to share
and spread around all social context, since houses to iconic monuments,

showing a notorious inconsistency into the legal disclaimer to the
interest of the participants.

Discussion
It is presented a problematic which usually goes unnoticed respect other
problematics more “important”, bringing an opportunity to expose and
reflect about this topic and start a process to try to educate and delete for
protect both the local habitants that live of the tourism to the architecture
of a very important and iconic place in the world like Villa de Leyva,

because this is a unique and magic place and a lot of people live of the
charm of its architecture, to can in a future appreciate this awesome town
with the same magic of the colonial centuries.

Conclusions
Political campaigns have direct relation with the visual pollution being
an active polluted factor during the elections and leaving the marketing
used to show the candidates during a lot of time, and their affectation

respect the touristic image of Villa de Leyva and the principal economic
sources related with the attractive of the town and his architecture,
because through the answers of surveyed show the position respect how
in the town are permitted this type of banners, flyers, etc.
According with the data got through the surveys conclude that of Villa de
Leyva could be lost or soiled of visual pollution, making Villa de Leyva
as another town more if this type the pollution not is controlled and the
government's ignored the problematics generated, since the affectation
to the healthy, a position very stressed in the surveys to the affectation

generated for the economic activities.

Acknowledgments
First, I want to thank my classmates to motivate me and support me
when I thought I could not achieve this process, secondly to the teacher
Deissy Lasso that had a lot patience with me and I think that I improved
the patience of the teacher Deissy at last, but not least important, thanks

to my participants because without them this could not have been
possible.